Dear Colleagues and Partners,

We are excited to commence the second phase of EU-EAC MARKUP II which was launched at a ceremony held in Arusha on 3rd October 2023. The new phase will be implemented in the 6 EAC Partner States of Burundi, Kenya, Rwanda, South Sudan, Tanzania and Uganda.

Building on the successes of MARKUP I, the new phase will focus on EAC priority sectors including avocado, cocoa, coffee, essential oils, French beans, gum arabic, horticulture, leather, packaging, spices, and tea – with an emphasis on processing, value addition, diversification, investment, and export linkages.

A new development in MARKUP II is the inclusion of packaging as a standalone and crosscutting value chain, addressing the unique challenges of micro, small and medium-sized enterprises in the EAC.

We continue to capacity build, provide critical market information and create opportunities for businesses to network and grow.

We are always happy to hear from you via This email address is being protected from spambots. You need JavaScript enabled to view it., Twitter and Facebook!