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Customer Relationship Management for Coffee Associations in the EAC

This 2-day online workshop (8 hours total) covers CRM fundamentals, including client management, CRM systems, and implementation strategies. Participants will explore customer needs, segmentation, system features, integration, security, and effective adoption. The workshop also offers opportunities for peer exchange and is delivered to all associations simultaneously.

Event Information

Event Date 03-03-2025
Event End Date 04-03-2025
Location Online
Categories Training workshop, Online, Coffee, All Countries